Kath Stanton

Over the last 20 years, I have worked on all aspects of website content production. I am available for projects of any size within any sector.

Writing Work

• Brief Writing Portfolio

Web & Writing Consulting Projects

Marshall B Ketchum University, Fullerton, CA
(Sept/Dec 2015)

• Reviewed existing website for UX redesign
• Designed internal staff questionnaire on website performance
• Interviewed groups on campus and created reports
• Reviewed peer websites for information architecture (IA) treatments
• Wrote “Recommendations” report for website improvements
• Created new IA for website

Dartmouth College: Admissions & Financial Aid Offices
(Nov 2013 to Jun 2015)

• Managed content for redesigns of Admissions and Financial Aid sites
• Wrote, copyedited, and proofed content
• Developed messages for homepages and subpages
• Trained staff in use of Drupal CMS
• Updated visitor and guidance counselor print pieces
• Wrote marketing emails and newsletters
• Assisted with social media content and blogging site
• Project managed video production and publishing online

Child Care Center in Norwich, Norwich, VT
(Oct/Nov 2013)

• WordPress site selection and set-up
• Content migration with new architecture, editing, and new writing
• Photography
• Image manipulation and selection
• Training in use of WordPress

Alice Peck Day Memorial Hospital, Lebanon, NH

• Feature-length press releases
• Interviewing, event coverage
• Medical procedure research

Alice Peck Day Memorial Hospital, Lebanon, NH

• Strategic review of soon-to-be launched site: content, navigation, images, look/feel
• Web writing and content research
• Content input and copy editing of text
• Adding images and resizing/optimizing as needed
• Testing, usability

Lyme Nursery School

• Designed and built website
• Created copy and navigation for site
• Trained staff to use CMS
• Ongoing maintenance

Special Machine Media, Germany

• Website copyediting/writing
• Usability recommendations
• Style guide development

Dartmouth Hitchcock Medical Center, Lebanon, NH

• Website content development
• Online research
• Medical teams liaison (needs analysis, scope, goal, content, communication)

Web Content & Management Work as an Employee (1996-2006)